Senior Marketing Manager

Location: melbourne
Job Type: permanent
Salary: Base salary + 11.5% super
Contact: Lucy Garrido
Our client, one of Australia’s leading quick-service restaurant (QSR) brands, is seeking a dynamic Senior Marketing Manager to drive brand growth, lead high-impact marketing initiatives, and oversee a talented team. This is an exciting opportunity to join a fast-growing, customer-focused business and play a pivotal role in its ongoing success.
 
About the Role:
As Senior Marketing Manager, you’ll be responsible for developing and executing strategic marketing initiatives to enhance brand visibility, drive sales, and engage local communities. Leading a team of four marketing professionals, you’ll oversee local and trade marketing, new restaurant launches, community programs, and new growth channels such as catering and group bookings.
 
Key Responsibilities:
  • Lead and develop a high-performing marketing team
  • Drive local and state-based marketing strategies to boost brand awareness and sales
  • Oversee new restaurant openings and refurbishments, ensuring successful launches
  • Develop growth strategies for new revenue streams (catering, gift cards, group bookings)
  • Lead the brand’s community engagement initiative, amplifying its social impact
  • Work cross-functionally with key stakeholders in operations, finance, and creative
  • Manage marketing budgets and track key performance metrics
 
Key Requirements
  • 5+ years of marketing experience, preferably in QSR or retail
  • Strong leadership skills with experience managing teams
  • A proven track record of delivering sales-driven marketing strategies and driving growth initiatives
  • Expertise in local marketing, digital strategy, and brand activations
  • Excellent communication and stakeholder management skills
  • Strong commercial acumen with the ability to analyse sales data and drive insights
 
Why Join This Business?
Our client is an innovative and fast-growing QSR business with a strong customer focus. This role presents an exciting opportunity to drive impactful marketing initiatives and play a key role in shaping the brand’s growth. The successful candidate will work in a collaborative and high-energy environment that prioritizes career development. This is a fantastic opportunity for an experienced marketing professional to join a market-leading QSR brand and make a meaningful impact.
 
For more information, please reach out to Lucy Garrido on lucyg@sde.com.au or apply below.

Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do.

Should you require assistance in your interactions with us or through a recruitment process, please let us know so we can provide adjustments for you.